SelfOperate
Build my business

Self Operate my business

AI workers for the recurring work, inside limits you set.

For an existing business, onboarding starts from $1,495 after an audit and exact quote, then $299 a month. With a new Build my business project, the separate fixed bundle is $1,995 upfront plus $299 a month. A small operating team keeps working inside limits you set: answering, drafting, sorting, following up.

Build and run my businessRead the trust page

01Two fees, two jobs

Why there is an activation fee

Activation covers connecting and configuring the operating system for your company. The monthly plan covers continued operation.

Activation, once

Scoped quoteonce

Durable setup. It stays yours even if you stop the monthly plan later.

  • Systems connected: inbox, CRM, scheduling, payments
  • Permissions set per worker: what it can do, must ask about, and cannot do
  • Company context built from your services, price book, service area and tone
  • Operating rules, approval thresholds and budgets agreed
  • Escalation routes defined, to you first and then to a person here
  • Recurring automations configured and tested before anything reaches a customer

Monthly, while it runs

$299per month

The operating layer itself, inside the limits you set.

  • Inbound lead handling and first replies
  • Quote drafting from your price rules, held for your approval
  • Inbox triage, routine replies and flagging what needs you
  • Follow-up and review requests at the right moment
  • Recurring monitoring of connected systems
  • Scheduled operational tasks and escalation when something is unclear

Self Operate is not an unlimited AI subscription. Workers operate inside the permissions, approval thresholds and budgets you set, and a fair-use policy for operating volume will be published before it could ever matter.

A new-business build and Run package is $1,995 upfront plus $299 a month. Existing-business onboarding is a Scoped quote after the audit, starting from $1,495; the starting figure is not a chargeable fixed price.

02The roster

Four workers. Each one has a permissions card.

A worker is a job with a boundary. What it can do, what it must ask you about, and what it cannot do are written down before it starts.

AI worker · Permissions

Intake Assistant

Answers new inquiries, collects job details, and books estimates into your calendar.

Can

  • Reply to new inquiries within your hours
  • Collect address, scope and photos
  • Offer estimate slots from your calendar

Must ask you

  • Requests outside your service area
  • Jobs outside your listed services

Cannot

  • Quote a price
  • Promise a completion date
Monthly budget
Cap set by you
Approval threshold
Set by you
Context
Your services, price book, service area, tone
Escalation
To you, then to a person at SelfOperate
AI worker · Permissions

Quote Drafting Assistant

Drafts quotes from your price rules and sends them only after you approve.

Can

  • Draft quotes using your price book
  • Apply your travel and minimum-job rules
  • Prepare the follow-up sequence

Must ask you

  • Any quote above your approval threshold
  • Any discount
  • Any job with unclear scope

Cannot

  • Send a quote without approval
  • Change your prices
Monthly budget
Cap set by you
Approval threshold
Set by you
Context
Your services, price book, service area, tone
Escalation
To you, then to a person at SelfOperate
AI worker · Permissions

Inbox Assistant

Sorts your business inbox, drafts routine replies, and flags what needs you.

Can

  • Label and prioritise incoming email
  • Draft replies to routine questions
  • Surface anything time-sensitive

Must ask you

  • Complaints
  • Refund requests
  • Anything legal or financial

Cannot

  • Delete mail
  • Reply on your behalf to flagged threads
Monthly budget
Cap set by you
Approval threshold
Set by you
Context
Your services, price book, service area, tone
Escalation
To you, then to a person at SelfOperate
AI worker · Permissions

Review Follow-up Assistant

Asks satisfied customers for a review at the right moment, and stops when asked.

Can

  • Send a review request after a completed job
  • Send one reminder
  • Thank customers who leave a review

Must ask you

  • Any customer who reported a problem

Cannot

  • Offer incentives for reviews
  • Contact a customer who opted out
Monthly budget
Cap set by you
Approval threshold
Set by you
Context
Your services, price book, service area, tone
Escalation
To you, then to a person at SelfOperate

Further operational roles are added as they are proven in real companies. We do not announce them ahead of that.

02The limits

Autonomy is a dial, not a switch.

You set where it sits for each worker, and you can turn it down at any time. Anything customer-facing, irreversible or costly waits for your approval.

01Permissions
Each worker has an explicit list of what it can do, what it must ask about, and what it cannot do.
02Budgets
Anything that costs money has a cap you set. Workers stop at the cap and tell you.
03Approvals
Irreversible or customer-facing decisions wait for you. Approve from your phone.
04Company context
Workers use your services, pricing, service area and tone. Nothing generic.

04A working day

What they handle. Where they stop.

The point of Self Operate is not that you do nothing. It is that the work you do is the work only you can do.

This is one representative day in a detailing company running with Self Operate. Two moments in it are yours. Both are marked.

  1. 06:42New inquiryA form comes in for a full detail on an SUV, eleven miles out.
  2. 06:43Intake AssistantReplies, confirms the address is inside your radius, and asks for two photos.
  3. 07:55Quote Drafting AssistantDrafts the quote from your price book: SUV tier plus your travel rule for eleven miles.Above your approval threshold. Held for you.
  4. 08:10YouApprove the quote from your phone in one tap.
  5. 08:11Quote Drafting AssistantSends the quote and schedules the follow-up for Thursday.
  6. 09:30Inbox AssistantSorts nineteen emails, drafts four routine replies, flags one.
  7. 09:31Inbox AssistantA customer is unhappy with last week's interior.Complaints always go to you. No reply was sent.
  8. 16:20Review Follow-up AssistantAsks this morning's completed job for a review. Skips the unhappy customer.
  9. 18:00Intake AssistantTwo evening inquiries answered and booked into tomorrow's estimate slots.
An AI worker acted
You decided
A customer acted

05Stopping

Stop any time. The company stays yours.

Self Operate is a monthly service on top of a company you already own. Ending it ends the service, not the company.

  1. 01

    When you stop

    The workers stop at the end of the period. Nothing they were handling is left mid-way without telling you.

  2. 02

    What you keep

    Everything. The company, the systems, the data, and the record of what the workers did.

  3. 03

    If you come back

    The workers resume with the same context and the same limits. Nothing is rebuilt.

Describe the company you want.

One sentence is enough to start. We will come back with research, a recommendation, and a plan you can approve or change before anything is built.

Explore before you commit. Nothing is built before you approve the direction, and you own everything we build.